Wettbewerbsvorteile Durch Wissen Knowledge Management PDF 82c47426f

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Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition) PDF




by Bernhard Mescheder : Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition)

ISBN : #3642278957 | Date : 2012-06-07

Description :

PDF-a214c | Wachsende Komplexität prägt die Unternehmenswelt seit Jahren auf fast allen Ebenen. Die Autoren beschreiben einen praxiserprobten, ganzheitlichen Ansatz, um Komplexität in Unternehmen beherrschbar zu machen und Wettbewerbsvorteile zu generieren. Dafür verbinden sie Methoden aus Wissensmanagement, Kundenbeziehungsmanagement (CRM) und Change Management mithilfe von wissensbasierten Softwarelösu… Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition)


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Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition) by by Bernhard Mescheder

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Marketing Strategies Frank Fiore PDF 69c3a06b4

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E-Marketing Strategies PDF




by Frank Fiore : E-Marketing Strategies

ISBN : # | Date : 2000-01

Description :

PDF-f0e28 | Selling anything, anywhere, anyway, anytime, and at any price will be the norm of doing business on the Net. To do that, businesses will have to understand the new ‘Rules of the Road’ that apply to e-marketing. This book will give those responsible for creating marketing strategies for their e-business an understanding of how to position, price and promote their company to online consumers within … E-Marketing Strategies


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E-Marketing Strategies by by Frank Fiore

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Building Brands Believers Consumers Archetypes PDF 50a3eee4c

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Building Brands & Believers: How to Connect with Consumers Using Archetypes PDF




by Kent Wertime : Building Brands & Believers: How to Connect with Consumers Using Archetypes

ISBN : #0470820675 | Date : 2003-01-14

Description :

PDF-75e24 | “Kent Wertime successfully argues that while products are becoming more alike, brands can avoid ‘commoditization’ by drawing on the rich language of archetypes to tap into more unconscious and emotional levels that influence consumer perception and preference. His book provides a highly suggestive framework for bringing any brand to life.” – Philip Kotler, S.C. Johnson Distinguished Professor of i… Building Brands & Believers: How to Connect with Consumers Using Archetypes


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[Pub.27VdU] Building Brands & Believers: How to Connect with Consumers Using Archetypes PDF | by Kent Wertime


Building Brands & Believers: How to Connect with Consumers Using Archetypes by by Kent Wertime

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Strategy Logic Edward N Luttwak PDF F157f8850

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Strategy: The Logic of War and Peace PDF




by Edward N. Luttwak : Strategy: The Logic of War and Peace

ISBN : #067483996X | Date : 1990-02-01

Description :

PDF-fb5f5 | Luttwak’s become the unthinkable. And here he has succeeded magnificently. For peacemakers and warmakers alike”. — Harry G. Summers, Jr., New York Times Book Review…. Strategy: The Logic of War and Peace


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Strategy: The Logic of War and Peace by by Edward N. Luttwak

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Mighty Marketer Making Freelance Medical PDF 654622625

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The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer PDF




by Lori De Milto : The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer

ISBN : #1632633884 | Date : 2014-08-01

Description :

PDF-23327 | Learn everything you need to know to make more money as a freelance medical writer in this easy-to-follow marketing guide. Whether you’re a new, aspiring, or seasoned freelance medical writer, you’ll discover proven, practical steps to start marketing your business in days. Discover:

How to rise above the crowd of freelancer medical writers and develop high-impact, low- or no-cost marketing t… The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer


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[Pub.42mFq] The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer PDF | by Lori De Milto


The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer by by Lori De Milto

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Handbook Marketing Reference Handbooks Management PDF Bcec11540

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Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series) PDF




by Venkatesh Shankar : Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series)

ISBN : #1781951543 | Date : 2013-06-30

Description :

PDF-7f7dc | This authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocation, dynamics, branding, advertising, multichannel management, digital marketing and financial aspects of marketing.The Handbook comprises seven broad topics. Part … Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series)


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[Pub.28fjf] Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series) PDF | by Venkatesh Shankar


Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series) by by Venkatesh Shankar

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Blogging Drive Business Maintain Connections PDF 234a0809c

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Blogging to Drive Business: Create and Maintain Valuable Customer Connections PDF




by Eric Butow : Blogging to Drive Business: Create and Maintain Valuable Customer Connections

ISBN : #078974256X | Date : 2010-01-17

Description :

PDF-409f6 | Use Blogging to Supercharge Sales, Customer Loyalty, Innovation, and Profits   “To connect with today’s buyer, you need to stop pushing your message out and start pulling your customers in. And there is no better tool for this than the blog! Blogging to Drive Business is an essential guide for any business wishing to use a blog to attract a steady stream of inbound opportunities.” … Blogging to Drive Business: Create and Maintain Valuable Customer Connections


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Blogging to Drive Business: Create and Maintain Valuable Customer Connections by by Eric Butow

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Place Branding Identities Constructed Experienced PDF 38d5fe39e

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Place Branding: Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced PDF




by R. Govers : Place Branding: Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced

ISBN : #9780230230736 | Date : 2009-07-23

Description :

PDF-77162 | The topic of place branding is moving from infancy to adolescence. Many cities, and nations have already established their place brand and this well documented new book brings the fundamentals of place branding together in an academic format but is at the same time useful for practice…. Place Branding: Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced


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Marketing Life Science Research Vol PDF 5706b2ec8

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Marketing in Life Science Research Vol. 1 PDF




by Nicholas G Pay : Marketing in Life Science Research Vol. 1

ISBN : #1477568166 | Date : 2012-12-25

Description :

PDF-f4a4d | Marketing in Life Science—A treatise in the state of marketing in Life Sciences and some of the tools required to improve it using the SOFT approach. SOFT is an acronym for Strategic, Operational, Financial and Tactical. Written with 30 years experience in the industry…. Marketing in Life Science Research Vol. 1


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Marketing in Life Science Research Vol. 1 by by Nicholas G Pay

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Strategische Gestaltung Lebenszyklus Mega Events Schriftenreihe PDF D9aa4eb00

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Strategische Gestaltung des Lebenszyklus von Mega-Events (Schriftenreihe der HHL Leipzig Graduate School of Management) (German Edition) PDF




by Dirk Weiss : Strategische Gestaltung des Lebenszyklus von Mega-Events (Schriftenreihe der HHL Leipzig Graduate School of Management) (German Edition)

ISBN : #3834909629 | Date : 2008-07-15

Description :

PDF-7d91b | Dirk P. Weiß beschreibt das Phänomen Mega-Events erstmals umfassend und entwickelt ein Planungsinstrument, das Bewerbern um ein Mega-Event und seinen Organisatoren eine hilfreiche Heuristik für die Bewältigung von Planungsaufgaben bietet…. Strategische Gestaltung des Lebenszyklus von Mega-Events (Schriftenreihe der HHL Leipzig Graduate School of Management) (German Edition)


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[Pub.21Qcg] Strategische Gestaltung des Lebenszyklus von Mega-Events (Schriftenreihe der HHL Leipzig Graduate School of Management) (German Edition) PDF | by Dirk Weiss


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